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- Kenzie Notes: On passion's myth, purpose's power, and making your dent in the universe
Kenzie Notes: On passion's myth, purpose's power, and making your dent in the universe
Why finding your passion is the wrong goal

The Kenzie Note
Beyond Passion: The Truth About Finding Your Path
I've always kept what I call “office hours for life”. That's where former students and employees can call me if they need assistance or advice on something. When I started keeping these "office hours" with my former students and employees, I didn't expect to have the same conversation hundreds of times. But it happens a lot, usually hitting somewhere in their mid-twenties to thirties.
The pattern is always the same. A successful professional reaches out during a career low point – maybe after a job change that didn't work out, or during a period where work they are putting into their business feels meaningless. The conversation starts tentatively: "I'm not enjoying work right now. I feel like I'm floating." Then, after some circling, they ask what they really called to discuss: "How do I find my passion?"
After two decades of these conversations, I've discovered that we think about passion all wrong. The conventional wisdom about "finding your passion" isn't just incorrect – it's actively harmful to business and professional development, and creates a roadblock to finding satisfaction in whatever we are doing. After years of these conversations and my own observations, I've found three fundamental truths about passion and purpose that transform how we approach career development. We'll explore:
How passion develops through engagement rather than discovery
Why even dream jobs have moments that test your enthusiasm
What matters more than passion for long-term satisfaction
How to create meaningful impact regardless of your current role
The practical steps for building purpose-driven work
Let's look at how each of these elements works in practice.
Truth #1: You Don't Find Passion, You Develop It
Take a moment to watch a master craftsperson at work - an entrepreneur solving big problems for their customers, a designer creating elegant solutions, or a leader building high-performing teams. Ask them about their passion for their field, and you'll find something surprising: most didn't start with a burning passion for their work. Instead, they started with curiosity, or opportunity, or sometimes just necessity. The passion came later, emerging gradually through practice and mastery.
Bill Burnett's research at Stanford confirms what successful professionals often discover through experience: for most people, passion comes after they try something, discover they like it, and develop mastery - not before. The passion follows the engagement, not the other way around. This pattern shows up everywhere once you start looking for it.
Think about any skill you've mastered or an activity you deeply enjoy. Chances are, you didn't start with passion. You started with something much simpler - maybe curiosity about how something worked, or an opportunity that presented itself, or a problem you wanted to solve. The passion grew as your engagement deepened and your competence increased.
This insight transforms how we approach career development. Instead of asking "What am I passionate about?" - a question that often leads to that “stuck” feeling so many people experience - we can ask more productive questions like: What problems do I enjoy solving? Where do I lose track of time? What kinds of challenges energize me rather than drain me? These questions point us toward areas where passion can develop naturally through engagement.
Truth #2: Passion Isn’t A Fix For Unsatisfying Work
Here's another uncomfortable truth that we aren't told enough: sometimes work just sucks, and no amount of passion will change that. I've worked with some extraordinary teams on exciting projects that I genuinely loved. Even then, there were times when I was tired, irritated, and questioned my choices. Why? Because that's what it means to be human.
The myth of the perpetually passionate professional has done more harm than good. It creates unrealistic expectations and makes people feel like something's wrong with them or their choices when they hit inevitable rough patches. Every role, no matter how well-aligned with your interests, has its challenges and tedious moments.
The most successful professionals aren't the ones who never experience frustration or boredom - they're the ones who understand these feelings are normal and have developed strategies to work through them. They understand that sustainable success requires more than just passion.
Creating a satisfying career isn't about finding work that never feels like work - it's about building the skills and mindset to handle both the engaging and challenging aspects of any role. It's about recognizing that even work you care deeply about will have moments that test your commitment. The key is building resilience and finding meaning beyond just passion.
Truth #3: Even If You Identify a Passion, It Won't Always Be Enough
Here's what might be the hardest truth to accept: passion alone isn't enough. I've watched countless passionate people get passed by equally passionate competitors who embraced something more powerful: purpose. The problem with passion isn't passion. It's never passion. It's lack of purpose.
This is where the conversation typically shifts from what people feel to the impact they can make. The answer isn't finding your passion – it's to make your dent in the universe. Your universe doesn't have to be massive. It can be as big as the world or as small as the space between two people. Your dent is your contribution to your sphere of influence – whether that's a business, family, community, career, or beyond.
The power of this approach lies in its simplicity. Understanding these four paradoxes makes meaningful impact accessible to everyone, regardless of their position or circumstances:
The Scale Paradox: A dent can be as small as helping one person or as significant as changing an industry. The teacher who transforms one student's understanding makes a dent just as real as the entrepreneur who revolutionizes their field.
The Visibility Paradox: Your dent might be private, like creating an internal process that makes your team more effective, or public, like sharing insights that transform how your industry approaches problems. The team member who quietly improves operations makes a dent just as meaningful as the thought leader who influences thousands.
The Effort Paradox: Sometimes a dent comes from a single insight that transforms how your team works. Other times, it requires years of persistent effort to reshape an organization's culture or build a new business model. Quick wins and long-term transformations both create lasting value.
The Time Paradox: A dent might happen in a moment – like making a crucial decision that helps your company succeed – or it might unfold over a lifetime, like building a culture of innovation in your industry. Both immediate impacts and gradual transformations shape the future.
The beauty of these paradoxes is that they free us from the pressure of thinking our impact needs to look a certain way. Your dent is uniquely yours, shaped by your circumstances, capabilities, and opportunities. The only requirement is that it creates genuine value for others.
Making Your Mark
The path to purpose is simpler than the path to passion: do something that matters, something beyond your own pleasure or satisfaction. Don't worry about being passionate at first. This approach works because it focuses on action rather than feeling, on impact rather than emotion, on contribution rather than satisfaction.
No one knows exactly how they'll feel about something until they've done it. Finding what matters to you is a full-contact sport, a trial-and-error process. Start small. Look for places where you can make a difference today:
Help someone solve a problem
Teach what you know
Improve something that's broken
Create something useful
Make someone's job easier
Your dent is your legacy – the mark you leave on the world. It's what you do that changes lives, even in small ways that last beyond you. The size of the dent doesn't matter. What matters is that you're focused on making one.
Implementation Note: Stop asking "What's my passion?" Start asking "Where can I contribute?" Pick one small area where you can make a difference today. Don't worry about passion or scale. Just focus on creating positive change, however modest. The meaning – and yes, maybe even the passion – will follow.
3 Ways To Build Better
I
Start an "Impact Log" Document one small improvement you make to your business or team each day. This builds awareness of your contributions and helps identify patterns of effective leadership.
II
Use the "Purpose-First Filter" Before starting new projects or initiatives, ask: "How will this benefit my team, company, or industry?" This shifts focus from personal passion to meaningful impact.
III
Practice "Deliberate Development" Choose one business-critical skill to develop each month. This builds competence systematically and shows how engagement leads to mastery.
2 Questions That Matter
I
"What contribution am I uniquely positioned to make right now, regardless of how I feel about it?"
II
"If passion wasn't part of the equation, what work would I do simply because it needs doing?"
1 Big Idea
"Your impact on the world isn't measured by how passionate you feel, but by how many lives you touch. Stop searching for passion and start creating change. The meaning will follow."